H O W    I T   W O R K S ?

    H O W    I T   W O R K S ?

PHASE 1  DISCOVERY & ADMIN

  • This is the most critical phase, it includes critical decisions and findings for your brand FRESH or REFRESH!  The milestone meeting launches the process in motion (see terms)
  1. DEPOSIT - Please make deposits HERE to get started.   
    • THANK YOU FOR YOUR BUSINESS!!!
  2. MILESTONE MEETING
    • In-depth discovery for comprehensive evaluation. 
    • Core objectives, sweet spots, requirements, and no-no's identified.
    • Overall success metrics defined.
  3. ADMIN DOCS provided (post milestone meeting):
    • Memo of Understanding
    • Communication Overview - Zoom Conference Call # provided.
    • Timeline - 35 Day process contingent on client approval timing.
  • Client must approve #3 and #4 via docu-sign.
  • Client should provide the following at the milestone meeting: 
    • logo, business plan (if available), mission/vision statements (if available) and any other information you deem helpful to develop your brand based on the package selected.

PHASE 2

BRAND ESSENCE OPTIONS

  1. Discovery Report - Brand Leveling
  2. Point of Difference, Reason to Believe, Voice, USP defined.
  3. Based on the Discovery Findings - We'll present several options.
  • Client will provide the top 2 testing option approvals via docu-sign.

PHASE 3

TESTING

FINALIZING

DELIVERABLES

  1. We'll digitally test your top two (2) choices with consumers, results provided.
  2. Client will make final decision(s).
  3. Final Deliverable/Payment provided (see memo of agreement/timeline).